BYD Seagull(Atto 1) Ignites Indonesian EV Market with Record 10,000+ Orders at GIIAS 2025

In a groundbreaking achievement for Indonesia’s electric vehicle (EV) sector, BYD’s all-new Seagull hatchback amassed over 10,000 orders on the opening day of the Gaikindo Indonesia International Auto Show (GIIAS) 2025 (August 3), signaling a seismic shift in consumer demand for affordable electric mobility.

Historic Demand at Launch

The Seagull’s debut at Indonesia’s premier auto exhibition marked a "historic moment" (as hailed by local media) for the country’s EV landscape. The overwhelming response—surpassing 10,000 reservations within 24 hours—underscores the pent-up demand for accessible electrification. The first batch of 10,000 units is slated for delivery starting October 2025, accelerating BYD’s footprint in Southeast Asia’s largest economy.

Precision Targeting: Affordable Innovation for First-Time Buyers

The Seagull’s explosive reception stems from BYD’s strategic focus on high value, competitive pricing, and uncompromising product strength, tailored explicitly for Indonesia’s burgeoning cohort of first-time car buyers. Priced aggressively to democratize EV ownership, the Seagull combines cutting-edge technology, compact versatility, and BYD’s signature Blade Battery safety—resonating powerfully with cost-conscious urban consumers seeking an entry into sustainable transportation.

"The Seagull isn’t just a car; it’s a catalyst," noted Bisnis Indonesia. "BYD has unlocked Indonesia’s mass-market EV potential by addressing critical gaps in affordability and usability." Industry analysts credit the model’s disruption of traditional combustion-engine dominance, positioning it as a cornerstone for Indonesia’s national electrification roadmap.

Accelerating Indonesia’s EV Ambitions

The record-breaking orders align with Indonesia’s push toward EV adoption, backed by government incentives and infrastructure investments. BYD’s swift market penetration with the Seagull exemplifies how globally proven EV platforms can energize emerging economies—setting a precedent for affordability without compromise.

Looking Ahead
With production scaling to meet soaring demand, BYD reaffirms its commitment to Indonesia as a pivotal hub for regional EV growth. The October deliveries will mark a critical milestone in the country’s transition to clean mobility—and solidify the Seagull’s status as the people’s EV champion.