BYD Seagull Seal Continues expand in Europe and emerging markets

In Europe, our company has launched models such as Seagull and Seal 05 DM-i, and provided a series of exterior auto accessories, such as side pedals, floor mats, storage boxes, fenders, etc., and optimized products according to different market demands. Thus, it has achieved: high-end + localization dual drive. In 2025, BYD will launch a new product - Seal 05 DM-i, targeting the needs of European family users.

Southeast Asian markets such as Cambodia, Thailand, Vietnam and Japan have accelerated channel construction. Cambodia's orders surged by 521% in the first quarter, with explosive growth. The main product is Seagull (priced at about 18,000 US dollars), and 20 fast charging stations are being built. Japan plans to build 100 stores by the end of the year, mainly promoting Dolphin (priced at about 3 million yen) and ATTO3, and optimizing the automatic driving assistance function for elderly users.

BYD's recent actions show the deepening of its "globalization + localization" strategy, from capacity layout to sales strategy adjustment, all pointing to the improvement of long-term market competitiveness.